Preference, Practice, Pattern of Paper Bag Usage: A Study on Attitude of Consumers in Odisha, India

Abstract:

The whole world is emphasizing the need for recyclable bags because of environmental concerns regarding the use of plastic bags. In India, steps are also being taken to tackle this deadly global menace, to check the excessive use of plastic bags. Two years back when our government banned the use of plastic bags, the demand for eco-friendly bags increased very significantly. Both the paper and cloth bags are recyclable and reusable too. In this context, the current study is an attempt to understand and analyze the attitude and behavior of consumers, more particularly the users of eco-friendly bags.

As part of empirical survey research, a structured questionnaire was framed based on the specific objectives of studying the ‘preference and practice’ of paper-bag uses. Out of 350 contacted respondents, finally, 317 respondents of different categories, submitted their responses. A descriptive statistical analysis has been made as per the research objective.

Keywords:

Recyclable Bags; Consumer attitude; Buying behavior; Consumer perception.

Citation: Vivek Vishal Giri, Swapna Samal, Rabi Narayan Subudhi and Damodar Jena (2024). Preference, Practice, Pattern of Paper Bag Usage: A Study on Attitude of Consumers in Odisha, India. Horizon J. Hum. Soc. Sci. Res. 6 (S), 87–97. https://doi.org/10.37534/bp.jhssr.2024.v6.nS.id1256.p87